by Dan | Sep 4, 2024 | News
Traits of a Politically Savvy Leader By Melanie Wilt Political wherewithal is an important aspect of organizational leadership, and it does not equate to your political “blood type.” Politics carry with it some incredibly negative connotations today that stem from...
by Dan | Aug 27, 2024 | News, Podcast
Get Started Sharing Your Agricultural Sustainability Story By Cassie Jo Arend Sustainability is a multifaceted concept, especially for those doing business in agriculture and food production. For farmers and companies alike, reporting on sustainability efforts can...
by Dan | Jun 24, 2024 | News
Diagnosing Trends in Rural Healthcare Communication By Emily Bennett Effective communication in healthcare is crucial, especially in rural communities where resources can be limited, healthcare challenges unique and audience opinions strong. For communicators in the...
by Dan | Jun 19, 2024 | News, Podcast
The Intersection of Communication and the Law By Melanie Wilt Communication and the law are very complementary professions. Both require strong arguments and a certain degree of influence. However, you may get differing advice from your PR counsel and your legal...
by Dan | May 24, 2024 | News, Podcast
Personal Branding 101 for Aspiring Public Relations Professionals By Dan Toland We conduct a lot of branding projects at Shift•ology, including the creation of logos and some neurologically-pleasing claims and messaging to help our clients reach more, convince more...