Free Photo Tips Sheet

Free Photo Tips Sheet

Tired of blurry, low-resolution or just plain unusable photos from your team? You’re not alone! Our free photo-taking tip sheet is designed for communication professionals who need stronger visuals from colleagues in the field. Clear, simple and easy to follow, this...
A Simple 5-Pillar Formula to Communicate Science

A Simple 5-Pillar Formula to Communicate Science

A Simple 5-Pillar Formula to Communicate Science Test your content for balance with audience needs and accuracy By Melanie Wilt, APR, Shift•ology Communication Communication is the science of creating meaning. So, why don’t more people practice communication with the...
From Trend to Tool: The QR Code Comeback

From Trend to Tool: The QR Code Comeback

From Trend to Tool: The QR Code Comeback By Emily Bennett Over the past few years, QR (Quick Response) codes have made an impressive comeback. Once seen as a fleeting trend, these black-and-white squares have become essential tools for marketing. Organizations are...