Get Started Sharing Your Agricultural Sustainability Story By Cassie Jo Arend Sustainability is a multifaceted concept, especially for those doing business in agriculture and food production. For farmers and companies alike, reporting on sustainability efforts can...
LIVE Virtual Farm Trips Become Award-Winning Staples for Agriculture Education By Dan Toland As Shift•ology’s Director of Virtual Experiences and manager of our Virtual Farm Trips (VFT) program, I’ve had the pleasure of working with groups across the country to plan...
Diagnosing Trends in Rural Healthcare Communication By Emily Bennett Effective communication in healthcare is crucial, especially in rural communities where resources can be limited, healthcare challenges unique and audience opinions strong. For communicators in the...
The Intersection of Communication and the Law By Melanie Wilt Communication and the law are very complementary professions. Both require strong arguments and a certain degree of influence. However, you may get differing advice from your PR counsel and your legal...
Personal Branding 101 for Aspiring Public Relations Professionals By Dan Toland We conduct a lot of branding projects at Shift•ology, including the creation of logos and some neurologically-pleasing claims and messaging to help our clients reach more, convince more...
Shift•ology Ranked as Top 10 National Agricultural PR Firm SPRINGFIELD, Ohio (April 29, 2024) – Shift•ology Communication ranked 10th on the 2024 O’Dwyer’s list of top Agricultural PR Firms, a testament to the company’s expertise in the science...