December 9, 2021

Creating a Non-Profit Legacy

Shift•ology was charged with developing a brand that not only embodied our client's lifelong passion but also allowed her program to evolve into what it is today - a connection between the girls fighting cancer and girls giving makeovers.
February 10, 2023

Youth Sponsorship PR Strategy

In order to promote the inaugural Fair Funding Starter Scholarship, Deerfield Ag Services and Shift•ology Communication executed a multi-faceted marketing-communication plan complete with news releases, social media posting, feature articles in Deerfield’s Bountiful magazine and pre-fair announcements.
February 10, 2023

Brand Packaging to Build Customer Buy-in

Luckey Farmers’ agronomists were having difficulty explaining to their farmer customers the value of their three technology software products that work together to streamline farm operations. Through our neuromarketing process, we created the “Luckey3 Tech Bundle”.
February 10, 2023

Virtual Engagement for Dairy Nutrition

United Dairy Industry of Michigan partnered with Shift•ology’s Virtual Experiences team in 2022 for the development and execution of a three-part “Breakfast and a Book” LIVE virtual learning series, providing elementary students a unique opportunity to connect directly with farmers, professional athletes and children's book authors from the comfort of their classrooms.