by Dan | Jun 23, 2025 | News, Podcast
Gen Z Is Changing Rural B2B Marketing. Are You Ready? Cassie Jo Arend, Ag Account Manager After nearly 20 years in agricultural communication, I’ve seen my fair share of trends come and go. But what’s happening now feels different. Generation Z—the first fully digital...
by Dan | Jun 11, 2025 | News, Podcast
Journalism in the Era of Fake News A PR Professional’s Perspective By Melanie Wilt, APR Journalism has experienced a seismic shift in recent decades, thanks to evolving technology and news cycles, and persistent misinformation. I have a deep respect for ethical...
by jjohnson | Jun 9, 2025 | News
Shift•ology Wins Best of Show at 2025 Gem City PR Awards SPRINGFIELD, Ohio (June 5, 2025) – Shift•ology Communication earned top recognition at the Public Relations Society of America (PRSA) Dayton Chapter’s 2025 Gem City PR Awards, including the prestigious...
by jjohnson | May 16, 2025 | News
Springfield-Based Shift•ology Communication Ranked as Top 5 PR Firm in Ohio SPRINGFIELD, Ohio (May 15, 2025) – Shift•ology Communication remained 5th on the 2025 O’Dwyer’s list of top Ohio PR firms after posting 6.7% overall growth for the second...
by Dan | Apr 23, 2025 | News, Virtual
Shift•ology Communication Receives Best of NAMA Award from National Agri-Marketing Association VirtualFarmTrips.com Named Best Consumer-Directed Website VirtualFarmTrips.com, the home page of Shift•ology Communication’s Virtual Farm Trips® program, was...
