by Dan Toland | Jun 19, 2024 | News, Podcast
The Intersection of Communication and the Law By Melanie Wilt Communication and the law are very complementary professions. Both require strong arguments and a certain degree of influence. However, you may get differing advice from your PR counsel and your legal...
by Dan Toland | May 24, 2024 | News, Podcast
Personal Branding 101 for Aspiring Public Relations Professionals By Dan Toland We conduct a lot of branding projects at Shift•ology, including the creation of logos and some neurologically-pleasing claims and messaging to help our clients reach more, convince more...
by Dan Toland | Apr 29, 2024 | News, Podcast
The Pros of Pro Bono Shift•ology’s Partnership with Springfield Rotary provides 360-degree benefits By Dan Toland “Pro Bono”…it’s a funny sounding phrase that does get used now and again in the professional world. But what exactly does it mean? And what’s...
by Dan Toland | Mar 18, 2024 | News, Podcast
Preparing the Next Generation of Communication Professionals By Dan Toland Rapid changes in communication technology have drastically changed the way we all work, especially those of us who work in communication. In a world where the next big things emerge faster than...
by Dan Toland | Jan 8, 2024 | News, Podcast
Where are they now? – Sara McKinniss By Dan Toland Brad Boyer, Tyler Hall, and Sara McKinniss, were just three fresh baby-faced young professionals when they joined Melanie Wilt during the early days of Shift•ology (then known as Wilt Public Relations). During...
by Dan Toland | Jan 8, 2024 | News, Podcast
Where are they now? – Tyler Hall By Dan Toland Brad Boyer, Tyler Hall, and Sara McKinniss, were just three fresh baby-faced young professionals when they joined Melanie Wilt during the early days of Shift•ology (then known as Wilt Public Relations). During a...
