by Dan Toland | Jun 24, 2024 | News
Diagnosing Trends in Rural Healthcare Communication By Emily Bennett Effective communication in healthcare is crucial, especially in rural communities where resources can be limited, healthcare challenges unique and audience opinions strong. For communicators in the...
by Dan Toland | Jun 19, 2024 | News, Podcast
The Intersection of Communication and the Law By Melanie Wilt Communication and the law are very complementary professions. Both require strong arguments and a certain degree of influence. However, you may get differing advice from your PR counsel and your legal...
by Dan Toland | May 24, 2024 | News, Podcast
Personal Branding 101 for Aspiring Public Relations Professionals By Dan Toland We conduct a lot of branding projects at Shift•ology, including the creation of logos and some neurologically-pleasing claims and messaging to help our clients reach more, convince more...
by Dan Toland | Apr 29, 2024 | News
JTNDaW1nJTIwc3JjJTNEJTIyaHR0cHMlM0ElMkYlMkZzaGlmdC1vbG9neS5jb20lMkZ3cC1jb250ZW50JTJGdXBsb2FkcyUyRjIwMjQlMkYwNCUyRlNISUZUX1RvcDEwQWdCbG9nUG9zdF9WMi5naWYlMjIlMjBjbGFzcyUzRCUyMmdpZi1pbWFnZSUyMiUzRQ== Shift•ology Ranked as Top 10 National Agricultural PR Firm SPRINGFIELD,...
by Dan Toland | Apr 29, 2024 | News, Podcast
The Pros of Pro Bono Shift•ology’s Partnership with Springfield Rotary provides 360-degree benefits By Dan Toland “Pro Bono”…it’s a funny sounding phrase that does get used now and again in the professional world. But what exactly does it mean? And what’s...
by Dan Toland | Apr 22, 2024 | News
Stop Being Busy and Start Being Awesome By Melanie Wilt Imagine standing in a room, holding a piece of paper that represents the length of your overwhelming to-do list. Now, look around as your colleagues arrange themselves from those with the longest list to those...
