by Dan Toland | Sep 25, 2024 | News
Trade Shows: A Must or a Bust in 2025? By Emily Bennett We’re fresh off the 2024 Farm Science Review, one of the Midwest’s largest farm shows. This event is always a great chance for our team to visit with exhibitors, take note of the eye-catching displays and get a...
by Dan Toland | Sep 4, 2024 | News
Traits of a Politically Savvy Leader By Melanie Wilt Political wherewithal is an important aspect of organizational leadership, and it does not equate to your political “blood type.” Politics carry with it some incredibly negative connotations today that stem from...
by Dan Toland | Aug 27, 2024 | News
Get Started Sharing Your Agricultural Sustainability Story By Cassie Jo Sustainability is a multifaceted concept, especially for those doing business in agriculture and food production. For farmers and companies alike, reporting on sustainability efforts can seem...
by Dan Toland | Jul 31, 2024 | News, Podcast, Virtual
From Experiments to Accolades: LIVE Virtual Farm Trips become award-winning staples for agriculture education By Dan Toland As Shift•ology’s Director of Virtual Experiences and manager of our Virtual Farm Trips (VFT) program, I’ve had the pleasure of working with...
by Dan Toland | Jun 24, 2024 | News
Diagnosing Trends in Rural Healthcare Communication By Emily Bennett Effective communication in healthcare is crucial, especially in rural communities where resources can be limited, healthcare challenges unique and audience opinions strong. For communicators in the...
by Dan Toland | Jun 19, 2024 | News, Podcast
The Intersection of Communication and the Law By Melanie Wilt Communication and the law are very complementary professions. Both require strong arguments and a certain degree of influence. However, you may get differing advice from your PR counsel and your legal...