by Dan | Jun 23, 2025 | News, Podcast
Gen Z Is Changing Rural B2B Marketing. Are You Ready? Cassie Jo Arend, Ag Account Manager After nearly 20 years in agricultural communication, I’ve seen my fair share of trends come and go. But what’s happening now feels different. Generation Z—the first fully digital...
by Dan | Jun 11, 2025 | News, Podcast
Journalism in the Era of Fake News A PR Professional’s Perspective By Melanie Wilt, APR Journalism has experienced a seismic shift in recent decades, thanks to evolving technology and news cycles, and persistent misinformation. I have a deep respect for ethical...
by Dan | Nov 18, 2024 | News, Podcast
There’s a Turkey in the White House! By Dan Toland The election has come and gone, and while there’s a lame duck currently in office, there will soon be a turkey at the White House. No, we’re not talking about the next President of the United States, but rather...
by Dan | Sep 27, 2024 | News, Podcast
Leadership Insights from a Public Relations Pro Strategies for Effective Team Management By Melanie Wilt In the fast-paced world of public relations and communications, effective leadership is crucial for agency success. In our recent Shooting the Shift podcast, we...
