Heart Month: The Pulse of Rural America

Heart Month: The Pulse of Rural America

Heart Month: The Pulse of Rural America By Emily Bennett This American Heart Month, we’re not just talking about cardiovascular health; we’re celebrating the heart and soul of rural America. According to the CDC, people living in rural areas are more...

The Risks and Rewards of Political Alignment

The Risks and Rewards of Political Alignment By Melanie Wilt, APR, CEO of Shift•ology Communication Should you actively engage in the political arena, or stay neutral? I have asked myself this question many times over the years. It comes with some risk to align...
Improve your Google Reviews in 3 Simple Steps

Improve your Google Reviews in 3 Simple Steps

Improve your Google Reviews in 3 Simple Steps By Mara Schmid, John Johnson, Shift•ology Communication If you’re looking to attract more customers and grow your business, having strong Google reviews is essential. Not only do reviews enhance your online reputation, but...
Predicting 2025: The Future of Public Relations

Predicting 2025: The Future of Public Relations

Predicting 2025: The Future of Public Relations By Melanie Wilt, Dan Toland, Emily Bennett and Cassie Jo Arend, Shift•ology Communication As we approach 2025, the public relations landscape is poised for significant changes, driven by technological advancements,...