Melanie is the founder and chief experience officer of Shift•ology Communication. Under her leadership, the PR agency has pioneered innovative concepts, such as Virtual Farm Trips®, and has become known for its award-winning campaigns and tailored client solutions. She has cultivated a company committed to fostering meaningful connections between brands and their audiences that is recognized among the Top 10 agricultural agencies in the United States. Prior to founding Shift•ology (formerly Wilt PR) in 2008, Melanie served as communication director for prominent organizations, including the Ohio Department of Agriculture. Beyond her professional endeavors, Melanie is deeply rooted in her rural lifestyle, residing on a farm with her husband and three teenagers. She is also a public servant who was elected in 2017 as a commissioner in her lifelong home of Clark County, Ohio.
Melanie Wilt, APR
“What lies behind us and what lies before us are tiny matters compared to what lies within us.”
– Ralph Waldo Emerson
Melanie’s WHY.os: Contribute
Melanie believes success comes from contributing to a greater cause and making a true difference in the lives of others. She does this by making sense of complex and challenging situations, and ultimately provides a trusting relationship where others can count on her.
Team Members
Melanie Wilt, APR
Founder & Chief Experience Officer
Marin Smith
Vice President of Client Services + Creative
Dan Toland
Director, Virtual Experiences
Emily Bennett
Senior Account Manager
Cassie Jo Arend
Account Manager, Agriculture
Kari Griffith
Assistant Account Executive
John Johnson
Digital Designer
Mara Schmid
Content Creator