Dan has worked with and for farm organizations since 2007 to enhance advocacy and education efforts through digital platforms. He has grown Shift•ology’s Virtual Farm Trips® program from a single trip for one client to a platform that provides customized live virtual experiences to over 1.5 million students, consumers, influencers and other key stakeholder audiences throughout the country. He received the Young Professional Achievement Award from The Ohio State University’s College of Food, Agricultural, and Environmental Sciences Alumni Society in 2013 for his influential work in agricultural advocacy. Dan works from his home office in Findlay, Ohio, where he resides with his wife, Stephanie, and children, Lily and Oliver.

Dan Toland
“Never half-ass two things. Whole-ass one thing.”
–Ron Swanson, Director of the Parks and Recreation Department of Pawnee, Indiana
Dan’s WHY.os: Mastery
Dan believes that success happens when we dive in deep and understand the nuances. He does this by solving complex and challenging problems, and ultimately provides a trusting relationship where others can count on him.

Team Members

Melanie Wilt, APR
Founder & Chief Experience Officer

Marin Smith
Vice President of Client Services + Creative

Dan Toland
Director, Virtual Experiences

Emily Bennett
Senior Account Manager

Cassie Jo Arend
Account Manager, Agriculture

Kari Griffith
Assistant Account Executive

John Johnson
Digital Designer

Mara Schmid
Content Creator