by Dan | Jul 31, 2025 | News
Rethinking Reputation Management Beyond Damage Control by Emily Bennett Reputation management sounds like something reserved for companies in crisis mode. But the truth is, it’s something every brand – big or small – should be actively working on every day. As...
by Dan | Apr 3, 2025 | News, Podcast
That One Time, at Re-Brand Camp… By Dan Toland A logo is often the first thing somebody thinks of when asked to define a “brand,” but the actual definition goes way deeper. It encompasses every touchpoint your entity has with your audiences. It’s the experiences...
by Dan | May 24, 2024 | News, Podcast
Personal Branding 101 for Aspiring Public Relations Professionals By Dan Toland We conduct a lot of branding projects at Shift•ology, including the creation of logos and some neurologically-pleasing claims and messaging to help our clients reach more, convince more...
